WORD UP!
Juicy content that puts a spotlight on you and your offerings.
What Makes (Y)our Content Tick
We know great content. With over 30 years of combined content marketing experience, we have developed no nonsense systems to help build great content with as little homework from you as possible.
But that’s not all. Our approach to content writing hinges on several non-negotiables. Here is your…
CONTENT BILL OF RIGHTS
- The copy must be deliciously human.
- You, the client, should be madly in love with what we write.
- Your customers must be compelled to convert.
- If it’s on a computer, search robots gotta dig it.
- If it’s on paper, the words must make a lasting impression.
STEPS TO MAKING DELICIOUS CONTENT
- Find out what makes you tick. Who are you? What do you want to achieve?
- Build a plan to help you become the hero in your story.
- Dig into the data. Keywords, numbers, and all that nonsense is what will help us win the day.
- Write the writings.
- Revise and deliver.
- Follow up! How is it performing? What needs to happen to get it to the next level?
“Thanks for the great job you and your team did in delivering the content for our new website. Not only did you deliver the product quicker than we agreed, but the content was excellent. Your team took the time to understand our unique business model and presented copy that exceeded our expectations.” – John Anderson, former Chief Operating Officer, Caduceus Staffing
“…provided outstanding content writing and web design for our growing health care organization.” – Sarah Lang, Chief Executive Officer, Valley Healthcare System
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