Press Type: Mention

Are You Willing To Kill Your Content To Save Yourself?

October 17, 2022 — “Stress is an epidemic,” says Maureen Jann. “It’s almost worse than COVID,” she adds in her 2022 Content Marketing World session focused on managing marketer burnout. Read more…  

Should Engagement Really Matter to Marketers Anymore?

March 2020 –– On the surface, engagement often seems like an ideal goal for content marketers; but when you take a deeper look at how difficult it is to determine its value, you may want to rethink the role it plays in your strategy. Read more…