October 17, 2022 — “Stress is an epidemic,” says Maureen Jann. “It’s almost worse than COVID,” she adds in her 2022 Content Marketing World session focused on managing marketer burnout. Read more…
April 21, 2022 –– The most successful B2B content marketing teams outsource a portion of their work, according to the Content Marketing Institute and MarketingProfs. Read more…
March 2020 –– On the surface, engagement often seems like an ideal goal for content marketers; but when you take a deeper look at how difficult it is to determine its value, you may want to rethink the role it plays in your strategy. Read more…
