Content Marketing

Behind the Scenes: A Predictive Marketing Career Quiz

Last Updated: 12/24 Welcome to our “Behind the Scenes” series where we explore what it takes to get a job done. It will include tips, tricks, secrets, shortcuts, and results! Stay tuned.  Innovation is putting two things that don’t seemingly go together in an unexpected, yet satisfying way. Or, at least, that’s what we think. …

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Web Accessibility Tips for Your Content Strategy

Marketing Morsels is a series of short and sweet blog posts for Marketing Managers looking for bite-sized knowledge hits that’ll help drive business. Many of these blog posts have been shortened and adapted from their original home, InspireFirst.   Did you know that 60 million Americans have some form of disability? (That means 1 in …

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Brand Ambassadors vs. Influencers vs. Employee Advocates vs. Thought Leaders

Originally posted on SuperDeluxe Marketing prior to Maureen Jann’s session at Content Marketing World. Last week I was delighted to be featured on the Content Marketing World tweetchat #CMWorld. If you see me around, you probably know I’m on da twitterverse as @SuperDeluxeMo (look me up! Let’s be friends!) The focus echoed what I’ll be talking about …

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