For some people, the mere mention of a corporate event makes them want to shrink into the background and through the nearest exit. And, look, we get it: corporate events are NOT for the faint of heart. They can, however, be the most impactful and engaging part of your marketing strategy (not to mention one […]
Why you should incorporate events into your marketing strategy Read More »
Last Updated: 3/7/22 Welcome to our “Behind the Scenes” series where we explore what it takes to get a job done. It will include tips, tricks, secrets, shortcuts, and results! Stay tuned. Innovation is putting two things that don’t seemingly go together in an unexpected, yet satisfying way. Or, at least, that’s what we think.
Behind the Scenes: A Predictive Marketing Career Quiz Read More »
Every year, budget season seems to arrive with much internal hustle and bustle. Per usual, you have a meeting scheduled with the CMO (it’s about time — getting on their calendar is impossible) to discuss why your plan is exactly what your organization needs for growth in the upcoming budget cycle. Here’s the challenge:
Positively Proactive Planning: Marketing Budgets Read More »
Originally posted on SuperDeluxe Marketing prior to Maureen Jann’s session at Content Marketing World. Last week I was delighted to be featured on the Content Marketing World tweetchat #CMWorld. If you see me around, you probably know I’m on da twitterverse as @SuperDeluxeMo (look me up! Let’s be friends!) The focus echoed what I’ll be talking about
Brand Ambassadors vs. Influencers vs. Employee Advocates vs. Thought Leaders Read More »
